By: Elizabeth Jeter
When uncertain times are upon us and we can no longer predict our weekly performance, we begin to consider re-strategizing our marketing game as a means to stay relevant. The last thing we want or need right now is to lose relevancy in our industry and amongst our competitors.
There are so many things that seem wavering, but here are five ways you can keep your marketing game strong during these unprecedented times.
Acknowledge the hard times, but don’t focus on them too much
We’re all in this together. Nearly every facet of the economy is affected right now during the COVID crisis. However, most of us are looking for some semblance of hope. That’s why it is extremely important for you to not focus too much on the hard times. Show your existing and potential customers that you see the crisis and you’re doing everything you can to push through it while offering them a beacon of positivity.
Message your clients and offer your support
It’s … Read More